The Site links that you see on Google at present when you enter a query on the search engine shows a normal format with a brief description of the content of a website. However, this is about to change as Google is testing and coming up with a new format that has the power to change the way Google displays a search result. The new format will show more content directly on Google itself and users don’t have to visit the website for this. They can see a large part of website content on Google search page.
Currently, when you do a search on Google, the result shows a plain text of a small part of the content. The new format is in the form of search snippet that has arrows below it that gives a detailed description of the content. Links on the site are given and there is a show more section that you can use to get more content from the site. The links help you in seeing the main sections of the content directly on Google.
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This change is quite significant for websites and businesses as it does put an impact on the click-through rates. The addition of a higher amount of content on a search result may make users to visit a website less if they feel that it is not important for them or they may avoid the websites they don’t like. Users will click and visit the sites they like. It may lead to gain for some businesses when people click their site more and loss for some if the users decide not to click their website. Please visit this website for more information regarding cheap SEO services.
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